marketing LinkedIn Posts

Are you increasing or decreasing your marketing budget this year?

If you’re reluctant to ask someone to do part of their job If it’s just easier to do it yourself If you don’t want to argue when you ask 100% clear sign it’s time for someone new in that role

Probably the biggest career limiting move I see is: - CMOs constantly challenging CEO on Marketing Strategy - VP Sales constantly challenging CEO on How to Sell You may be right. Bring up your objections, respectfully. Quietly do it your way as much as you can. And then … you...

Copywriting Tip: Make your Calls-to-action specific. ”Buy now” → “Get instant access + lifetime updates” ”Sign up” → “Get weekly value-packed emails” ”Join today” → “Join 1,920 other marketers inside” More specific = more clicks = more $$$.

Marketing is great because everyone has advice on how to do your job better. Credit: stealth_j_m on Twitter/X

Sydney Sweeney's Ford campaign is a marketing masterstroke. Ford was looking to reach a wider female audience. And the association with Sydney is so spot on, you'd think why no one thought of it before. So here's what people don't know. Apart from being a giant star, Sydney i...

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Marketing fact: People are extremely self-interested. In the beginning, the likely don’t care about you, your company or your product. They mainly care about themselves and what you can do for them. Marketing is 10x easier when you understand this.

Marketing is a relationship. Help people, they’ll help you. Be transparent, they'll respect you. Be useful to people, they’ll buy from you. Crazy how many marketers don’t get this right. #marketing

Marketing 101: - Find people with a problem (Market) - Understand the problem (Market research) - Find or create a solution (Service/product) - Find a way to put the solution in front of your market (traffic) - Sell the benefits, not the solution ($) Stop overcomplicating it.

A good marketing strategy is like a map; it guides the customer gently to the treasure — your product. But unlike a map, it should feel like an adventure, not a chore.

Marketing isn’t about what YOU sell, it’s about the PEOPLE who buy what you sell. Crazy how many marketers get this wrong.

This stupid shoe is stealing Nike’s lunch money. The brand is Hoka and they’ve gone from $3M to $1.4B in sales in the last 10 years. That is f*cking massive. Here’s their sales by fiscal year since 2018: 2018: $153M 2019: $223M 2020: $352M 2021: $571M 2022: $891M 2023: $1.4B ...

Marketing Tip: When offering a discount… I’ve found that showing the % off works better for lower priced items. 10% off a $25 item sounds better than $2.50 off. And showing the $ off works better for higher priced items. $100 off a $1,000 item sounds better than 10% off. #m...

Honored to have the American Marketing Association EMSIG award our paper entitled “Comparing the Effects of Entrepreneurial Marketing, Market Orientation, and Entrepreneurial Orientation in Driving Firm Performance," with the 2022 Abdul Ali Promising Research Award after getting ...

Hi friends, we are hiring for Marketing Lead at Atoms to join our team. This is not a standard marketing role — the function will be product marketing with a very strong growth focus. Atoms recently become profitable and we are looking for someone who can work closely with me to ...

Things I believe about marketing in 2021 and beyond: Revenue > vanity metrics G2 > Forrester Pricing on the page > “contact sales” Proof > hype Organic content > gated ebooks What would you add?

Reminder: Content marketing is not about selling products, but providing value and building trust with the readers. Value first, sales later. — Komal Ahuja

it's such a good time to work in content marketing. 🚀⚡️📈🤑

We are seeking a Head of Revenue Marketing to join the Jellyfish team. But I should start with what is 'revenue marketing?' Glad you asked. There are many opinions about nomenclature around a B2B marketing team. Do you call it demand generation? Do you build a growth marketing ...

How to grow your career in marketing faster: 1. Own a number that ties directly back to revenue. 2. Solve problems - even if you didn’t start them. 3. Manage up. The more of your boss’s job you can do the better. 4. Get good at internal marketing. If you can’t get the attenti...