Ash Rathod

I love stories of the past. 
 
 I love stories that live today. 
 
 But I'm inspired by stories of what tomorrow could be. 
 
 Past data, and today's opinions are limited if we take them as they are. 
 
 The brave ones will find insights and turn them into new storylines for the future. 
 
 That's how us marketing and branding people can change the world. 
 
 But only if we are brave enough to explore the unknown.
 
 
 
 
 --
 
 from my notes from recent brand audit and strategy workshop.