Lewis Kemp

Don’t be discouraged by low numbers (what I call “vanity metrics”).
 
 Early in your marketing process, your social media, blog posts, or webinars might only reach 100 … or 40 … or 8 people. 
 
 That is not a failure. Those are 100, 40, or 8 people you have opportunity to serve.
 
 Reframe those numbers: if 8, or 40, or 100 people showed up in a room to hear you speak, you’d be ecstatic.