Beatrice Vladut

🎯 WHAT'S A PERSONAL BRAND TO YOU?
 
 Many creators often confuse personal branding with fame.
 But here's my take on it:
 
 Personal brand ≠ Popularity
 
 It's not about how many people know you, it's about how many trust you. Take selling trading courses, for example. People buy from those they trust, those with a track record of delivering real results.
 
 While some gurus may be famous on platforms like YouTube and Instagram. Fame doesn't necessarily equate to a personal brand. Many rely just on ads and flashy content to attract an audience or customers, but who's buying from them? Often, it's the unaware and uninformed.
 
 If you aim to close high ticket customers & grow your business, focus on building a genuine personal brand. Provide real value, showcase your expertise, and share authentic success stories, have a proof of work. It's not about posting massively with unrealistic hooks, it's about delivering consistent, genuine value that establishes trust.
 
 🌟 I'm curious to know your point of view.