Jonny Boyarsky

If I told you that I could get you 5 investor intros, but that each one would only listen for 3 minutes, you would make sure those 3 minutes were extremely compelling.
 
 Founders need to understand this concept.
 
 MOST PITCHES THAT INVESTORS GET AREN'T INTERESTING UP FRONT (either to them specifically or more generally).
 
 Founders need to understand two critical things about how investors think about investability. 
 
 1) An investor spends 3 minutes on average looking at pitch decks.
 
 2) Most investors will likely decide if an idea or business is compelling or relevant to their thesis almost instantly.
 
 You need to make sure that your startup is as compelling as possible AND that you know how to tell that story. 
 
 You also need to make sure your startup matches their thesis. This is absolutely critical when reaching out.
 
 You usually have one shot, make it count.
 
 #founders #startups #investors