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Gian Seehra

Gian Seehra

2 reasons why founders raise $$$millions with 0 traction.
 
 And you can't even raise a penny.
 
 That requires time, practice and experience. 
 
 1️⃣ Network 
 
 When I started my first business I didn’t even meet a single investor. 
 
 I had zero ways to find and get into a meeting with them. 
 
 Instead I tried everything: 
 
 → Cold emailing 
 → Direct on their website 
 → Stalking them on the streets (I joke…maybe…)
 
 Without a functioning network you’ll never actually get the chance to show why you are great. 
 
 And you can’t do this via linkedin, or cold, or via an investor’s website. 
 
 You have to be structured in how you build your network. 
 
 Through 3 main ways: 
 
 1. A CRM of all the potential connectors you have 
 2. A system of how you make people around you LOVE you
 3. A structured, mapped out network who want to connect you to investors
 
 Without these 3 you’ll never get to the main goal of your investor network: 
 
 At least 100+ warm connections into different investors by the time you launch. 
 
 With at least 60+ of those turning into actual meetings. 
 
 If you don’t do this, you fail before you even start!
 
 2️⃣ Narrative
 
 So you’ve solved your network and can meet at least 60 investors when you launch… 
 
 Now what? 
 
 This is where I see founders fail purely because you aren’t being systemised of HOW you build your narrative. 
 
 This isn’t your pitch deck. 
 
 This isn’t your data room. 
 
 This. 
 Isn’t. 
 Your. 
 Docs. 
 
 Your narrative is the subjective way in which you influence and convince an investor to invest into you. 
 
 To do this you have to prepare how you tell your story in the right way. 
 
 That is clear, concise and exciting. 
 
 You have to build your 4 stories: 
 
 → Company Origin Story
 → Founder Origin Story 
 → Customer Stories 
 → Vision Story
 
 Because without this you’ll never make investors want to invest into you. 
 
 After this you need to work on HOW you communicate with investors. 
 
 Then put in a system in place to make sure you have ample time to: 
 
 → Practice 
 → Change
 → Hone 
 
 How you speak about you and your business. 
 
 You can’t just ‘wing’ it and expect investors to fall into you lap. 
 
 Now I know… 
 
 This looks like a lot of hard work. 
 
 And it is. 
 
 (Truly).
 
 But this is how fundraising founders successfully raise money for their start-ups. 
 
 And you are sitting here reading this wondering why no investor wants to invest into you. 
 
 — 
 
 Now it’s time for me to sell
 
 You have 2 options here
 
 1 - Read this post, get a dopamine hit, move on with your life on LinkedIn and fail to fundraise. 
 
 2 - Decide you want to stop fluffing around on here and actually fundraise for your startup. 
 
 If you selected Option 2 - DM me “RAISE” and I’ll share the details on how I can help you.
 
 PS - The minimum price is £2,000. Wanna be upfront about it.
 
 #entrepreneurship #startups #venturecapital

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